It is an established reality that precision agriculture leads to both economic (more or less accentuated depending on the size of the farm) and environmental benefits (in the United States it is now said: “Drone is here to stay”).
To convince a farmer to invest in technology and convert to precision agriculture, however, it takes more, the farmer wants to know how much time he will save, how much he will save economically, how much the increase in yields could be and know any other benefits. Even when all these data are known, there is still a problem of mistrust of change.
Economic benefits are obtained through the reduction of operating costs for the saving of agricultural inputs, the increase in yields and the use of technologies that allow the distribution of inputs in a site-specific manner; being precise in the agronomic management of the field implies the mitigation of the negative environmental impacts deriving from the excess of pesticides, water or fertilizers.